American University Exponentially Increases Website Traffic From Search Engines
Objective
As a leading business school that is part of a larger university, American University's Kogod School of Management needed to gain added visibility in the search engines to compete on a regional and national level when attracting the best applicants.
Solution
In conjunction with Kogod's interactive marketing agency, EyeTraffic Media, Search Mojo implemented our SEO package to expand Kogod's visibility in organic search with key audiences by focusing on a wide array of audience-targeted keywords.
Result
During the SEO engagement, Kogod's subdomian on the university's website recognized a 369% increase in traffic from organic search engines.